International Tourism Management, BSc (Hons), with industry placement

Tourism stands as one of the world's largest and fastest-growing industries, with well-established business and human aspects. Our department's robust connections to local and international sectors enable students to explore diverse tourist destinations across private, public, and voluntary organizations globally. This four-year course includes a dedicated year in industry for hands-on experience, skill development, and support from our employability team, including CV guidance and interview preparation. Field trips and real-world case studies emphasize destination marketing and economic impacts, highlighting tourism's role in economic growth and the complexities of managing destinations.The first year focuses on compulsory modules in tourism and business management, such as Marketing and The Business of Tourism. Later years mix compulsory and optional modules, including Entrepreneurship for Tourism Experiences and Sustainable Tourism, alongside electives from other disciplines. The final year features a major project with group and individual assessments. Assessment methods vary, incorporating exams, essays, group presentations, reflective journals, and podcasts, fostering research, analytical, and communication skills. For detailed information, visit our webpage or contact us.

Your first year of study is made up of all compulsory modules covering specialist Tourism content and key elements of Business Management. Compulsory modules are studied by all students on the programme, meaning you are automatically enrolled. Examples of compulsory modules include: • Marketing • The Business of Tourism • Tourism and Society Your second and fourth years will comprise of a mixture of compulsory and optional modules. You will specialise in Tourism specific modules yet also have the chance to explore elective modules from other business disciplines. Examples of compulsory Tourism modules include: • Entrepreneurship for Tourism Experiences • Tourism in Practice • Visitor Experience Design and Management • Sustainable Tourism • Tourism Planning Your final year will include a large compulsory project, including both group and individual assessment, further preparing you for the world of work. For the full programme structure and module breakdown, please visit our webpage at https://www.swansea.ac.uk/undergraduate/courses/som/tourism/