International Tourism Management, BSc (Hons), with study abroad

Tourism stands as one of the world's largest and fastest-growing industries, with well-established fields encompassing both business and human elements. Our department's robust connections to local and international sectors enable students to explore diverse tourist destinations across private, public, and voluntary organizations globally. The program includes a mandatory year abroad between the second and final years, enhancing skills through partnerships at institutions worldwide. For further details, contact study@swansea.ac.uk.The curriculum emphasizes destination marketing and economic impacts, featuring field trips and real-world case studies to illustrate tourism's complexities and growth benefits. The first year focuses on compulsory modules in tourism and business management, such as Marketing and Tourism and Society. Later years blend required and elective modules, including Sustainable Tourism and Visitor Experience Design, culminating in a major project for practical preparation. Assessment varies, incorporating group presentations, reflective journals, and podcasts to build research and communication skills.

Your first year of study is made up of all compulsory modules covering specialist Tourism content and key elements of Business Management. Compulsory modules are studied by all students on the programme, meaning you are automatically enrolled. Examples of compulsory modules include: • Marketing • The Business of Tourism • Tourism and Society Your second and fourth years will comprise of a mixture of compulsory and optional modules. You will specialise in Tourism specific modules yet also have the chance to explore elective modules from other business disciplines. Examples of compulsory Tourism modules include: • Entrepreneurship for Tourism Experiences • Tourism in Practice • Visitor Experience Design and Management • Sustainable Tourism • Tourism Planning Your final year will include a large compulsory project, including both group and individual assessment, further preparing you for the world of work. For the full programme structure and module breakdown, please visit our webpage at https://www.swansea.ac.uk/undergraduate/courses/som/tourism/