Communication (Community And Public Relations), Bachelor

Social media provides individuals and organisations with a powerful voice to build brands, tell stories, and change perceptions. Learning how to leverage these platforms to address organisation-based issues and cultivate sustainable relationships with different stakeholders has never been more critical. This major prepares you to deliver reputational and performance outcomes for clients. You will learn how to maintain effective relationships, build positive images, influence opinions, and development organisational identity. There is a particular emphasis through the School of Communication on fundamental communication skills, social media management, and digital analytics.