Fashion Communication and Promotion, BA (Hons)

This course explores the development of innovative visual communication, promotion, and advertising for global fashion and lifestyle brands, emphasizing meaningful narratives and messages. Students engage in live projects with companies like All Saints and BMW, participate in competitions such as L’Oréal Brandstorm, benefit from guest speakers, undertake optional trips to Paris or Berlin, pursue international exchanges, and gain skills in software like Adobe InDesign. Opportunities also include event planning and building portfolios through student committees.Employability is strong, with graduates securing roles in advertising, digital communication, PR, and visual merchandising at firms like Dr Martens and ASOS. The curriculum covers modules such as Fashion Anthropology and Agency of the Future, assessed through coursework and practical projects like presentations and portfolio development. Facilities at NTU support creative exploration, and an online showcase highlights student work.