Our BSc Marketing degree offers a comprehensive education in marketing, supported by robust business and management foundations, preparing graduates for diverse and rewarding career opportunities. Students develop specialized skills in digital marketing, consumer behaviour, and global brand management, alongside essential competencies in strategy and leadership. For those pursuing retail careers, the program includes tailored modules drawing on Loughborough’s expertise and industry connections, allowing customization to align with personal ambitions. Additionally, it fosters communication, interpersonal, and teamwork skills crucial for fast-paced roles, with integrated modules enhancing employability, study techniques, and entrepreneurship to boost job prospects and support business ventures.Assessment methods vary by module, incorporating a mix of coursework and examinations (e.g., 25% coursework and 75% exam), or solely one format. Coursework includes essays, projects, group work, tutorials, tests, and computer exercises. For a full list of modules, consult the course page on our website.
For a full list of areas studied, see the 'What You'll Study' section of the course page on our website.
A local representative of Loughborough University in Singapore is available online to assist you with enquiries about this course.