Creative and Cultural Industries: Design Marketing, BA (Hons)

Kingston University offers compelling reasons to pursue its design courses, including opportunities to showcase personal work in dynamic creative spaces and gain practical experience through StudioKT1.com. Students collaborate on paid projects with organizations like Kingston First and Veolia, pitching ideas to brands and agencies. The ethos of "Thinking Through Making" emphasizes experimentation in state-of-the-art facilities, such as 3D workshops and digital labs, supported by the University's Teaching Excellence Framework (TEF) Gold rating for outstanding teaching and student outcomes.This course equips students for careers in interactive agencies or innovative startups by developing marketing skills, project management, and design values through creating materials and user experiences across media. It fosters commercial and organizational expertise for the creative sector, encouraging creative freedom and non-commercial projects. Future skills like problem-solving and digital competency are integrated to prepare graduates, with assessments including practical presentations and coursework portfolios. Example modules cover visual narratives, design marketing, and culturepreneurship, leading to roles in design agencies.

Example modules – Visual Narratives and Design Thinking: Creating Compelling Stories, Creative Problem-Solving – Design Marketing – Culturepreneurship. To view the full list of modules, please visit the University course webpage.