Creative Events Management, BA (Hons)

This course equips students to design and deliver memorable events, spanning fashion shows, weddings, sports, product launches, conferences, and exhibitions. Under the guidance of industry-experienced academics, you'll explore cultural sectors, event management principles, and practical skills in sustainability and inclusivity. Emphasizing hands-on learning, the program builds technical, creative, and commercial expertise through collaborative projects, preparing graduates for innovative roles in a forward-thinking industry.Accredited by A Greener Future and Attitude is Everything, the course offers real-world experience via four assessed live events, micro-placements, and networking opportunities. Modules progress from foundational industry knowledge and sustainability in year one, to financial and project management in year two, and advanced leadership, crisis handling, and a final major project in year three. Assessment focuses on practical coursework, including portfolios, event delivery, and simulations, ensuring continual skill development.

Through this uniquely creative event management degree, you'll explore the cultural sector's history, politics and other contexts, and take a creative and entrepreneurial approach to products, services and communications. Building individual and teamwork skills, you'll apply cultural management practices like development, marketing and project management to your own productions. You'll also develop critical research and analytical skills, and improve your learning by investigating ideas and practices. Year one: In the first year of your Creative Events Management degree you’ll develop your foundational knowledge of the industry and its impact on the world. You’ll gain an understanding of organisations and events planning processes across regional, national and international working environments as well as developing your professional skills in teamworking and presentation delivery. Modules Attendee Experience Exploring Sustainability Contemporary Events Industry Well-Being Live Event Production Promotional Communications Year two: In year two you’ll deepen your understanding of the events industry and what it takes to run live events. Getting to grips with finance, legal and data insights, you’ll use the expertise you’re building by working with your peers to deliver live events projects. From concept, to planning, to execution and review, you’ll become a confident events manager. Modules Financial Management Research Methods Live Digital Event Project Collaborative Working Project Management Live Corporate Event Project Year three: In year three of your degree, you’ll build on your leadership and management expertise. Expanding your professional skillset, you’ll learn how to make challenging decisions, operate in crisis situations and project manage effectively. You’ll look beyond university to launching your career, by building a professional portfolio and developing your independent research skills, before solidifying all you’ve learned in the delivery of a final major event project. Modules Event Design & Development Leadership Crisis Management for Events Professional Development Futures Research Final Major Event Project As part of our process of continuous improvement, we routinely review course content to ensure that all our students benefit from a high-quality and rewarding academic experience. As such, there may be some changes made to your course which are not immediately reflected in the content displayed on our website. Any students affected will be informed of any changes made directly.