This course integrates economics and management to foster a comprehensive understanding of essential business principles. Students explore how organisations operate, employ competitive strategies to attract customers, and leverage economics to meet objectives. The curriculum encompasses core theories in economics alongside complementary subjects such as finance, accounting, and management, enabling personalised degree paths for careers in economics, consultancy, or broader business roles. Emphasis is placed on practical applications through expert lectures, case studies, and skill development in analysis, numeracy, and problem-solving.Options include a year abroad at partner universities to enhance cultural and language skills, or a placement year, alongside a standard three-year structure. The program begins with foundational modules in economic principles and management, progressing to advanced topics like macroeconomics, microeconomics, innovation, and data analysis. Assessment involves exams, assignments, projects, presentations, and a 12,000-word dissertation, evaluating knowledge, critical thinking, and real-world application skills.
Year 1 Core modules: Principles of Economics provides a sound foundation for modules in micro- and macroeconomics. You will cover areas including methodology of economics, supply and demand, consumer spending choices, competition and growth theories. Economic Methods familiarises you with the use of mathematical and statistical tools in solving economic problems. You will look at equations, matrix algebra, calculus, statistics, distribution, confidence intervals and hypothesis testing. Managing Behaviour and Organisations focuses on managing people and organisations in contemporary society. You will learn about some of the concepts that can lead individuals and groups to behave in a particular way and apply these concepts to a range of issues including examples from your own experiences. Introduction to Leadership introduces basic leadership theories and practices in an organisational context. It examines the roles of personality, power, emotion, gender and culture in the field and addresses some of the practices that might result in leadership failure. In recent years, optional modules have included: The Economics of Sustainability Introduction to the History of Economic Thought The World Economy Mastering Data and Computation.
A local representative of Durham University in Singapore is available online to assist you with enquiries about this course.