Digital Media, BA (Hons), with industry placement

The Digital Media BA at Coventry University, ranked 5th for Media and Film Studies in the Guardian University Guide 2024, focuses on creative production using digital tools such as 3D modelling, coding, immersive technologies, and audio-video work. Students explore a range of technologies, practices, and theories through a responsive curriculum that addresses emerging media trends and fosters critical skills in a project-led environment. The course promotes collaborative learning and sustainable global citizenship, blending digital theory with professional practice.Key benefits include developing creative and technical skills across the software workflow, free access to professional media equipment, and opportunities for industry collaborations and guest lectures from experts. Modules span from foundational skills in year one to advanced topics like transmedia storytelling and immersive design in year two, culminating in a final-year project. Assessment involves practical work, coursework, essays, and presentations to ensure well-rounded progression.

This course has a common first year. The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements). *Modules:* Hack Lab and Creative Play Narrative and Storytelling Skills Lab From 2D to 3D Developing Visual Skills People, Pipelines and Production Prototyping, Concept Development and Design *Year Two* In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and developing your: Technical skills - digital fluency, backed with the right academic knowledge Study skills - to be an adaptive, independent and proactive learner Professional skills - to have the behaviour and abilities to succeed in your career Global awareness - the beliefs and abilities to be a resilient, confident and motivated global citizen You will develop more advanced knowledge and skills to do with: how digital media impacts society, digital media formats and content creation, amongst others. *Modules* Beyond the Digital Revolution: Contexts Transmedia Storytelling and Immersive Design Digital Marketing and Content Creation Hacking the Immersive Pipeline Engaging in Professional Practice Creative Collaboration *Placement Year* There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future. If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. *Final Year* Your final year aims to bring you to the level to enter the world of work by consolidating your knowledge and skills from year one and two. You could also work on a large final project in an area of your interest, with the support of a mentor and your Academic Personal Tutor. You will have the opportunity to choose between two optional modules in your final year, ‘Immersive Production and Experimental Praxis’ and ‘Creative Application Design and Development’ to total 120 credits. *Modules* Politics and Failures of The Digital Revolution Professional Digital Media Practice Portfolio Research: Speculative Futures and Digital Histories Immersive Production and Experimental Praxis Creative Application Design and Development Final Major Project We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. *For full module and course detail please check the course page on the Coventry University website.