Creative Technologies, BA (Hons)

Course summary

BA (Hons) Creative Technologies at the Arts University Bournemouth, or “CreaTech@AUB”, provides a unique opportunity to study, learn and work at the interface of technology and the creative industries in an arts university context. Old-fashioned disciplinary silos are breaking down: creatives need technology just as much as technology needs creativity – and this is where students on this course come in! Put simply, CreaTech@AUB aims to bridge the gap between creativity and technology and will equip you with the skills and knowledge to become proficient in creative problem-solving and innovative designer-making. Grounded in a social, inclusive and politically aware context, you will not only access the very latest in digital technologies but also understand the role that these, and future technologies, play in the creative industries, our lives and global society. Whether you are a creative thinker and maker who wants to learn about and understand the impact that digital technologies are having, and going to have, on all of us, or you are someone comfortable with tech who wants to explore new directions and innovate new ideas in a uniquely creative environment; either way, we want to work with you. Working alongside BA (Hons) Design for Sustainable Futures, as well as other courses in the School of Design & Architecture, and drawing on expertise from across the university and the state-of-the-art Innovation Studio, you will develop your practical knowledge of CreaTech through emerging technologies such as AI, projection mapping, digital scanning, VR, AR, responsive animatronics and physical interactive engagement. Practical knowledge and skills will be applied though a problem-based learning approach to the consideration of real-world issues that invite you to develop technology-based solutions. Adoption of more-than-human design principles grounded in a strong multi-disciplinary, ethical and socially-responsible, learning environment will enable you to develop your own understanding of the role of, and relationship between, technology, society and culture. Not had much experience of art, design, coding or tech? You need not worry. Our courses are inclusive and accessible to all, and your staff have designed a curriculum that will support you in this journey, regardless of your educational background. The BA (Hons) Creative Technologies course prepares you for a wide range of careers in the digital and creative industries, with a specific focus on sustainability, climate futures, and ethics of technology. Upon graduation, you will possess a strong foundation in creative problem-solving, technical expertise in coding and prototyping, and a critical understanding of the societal implications of technology, including its impact on the environment as well as an understanding of IP, business and innovation. Whether pursuing career options such as creative technologists, interaction designers, digital artists, or entrepreneurs, graduating from this course will equip you to contribute to sustainable and ethical practices in the digital landscape, making a positive impact on the future of our planet.