Ranked first in the UK for annual research income in 2021/22, 10th globally for Psychology, and in the top 15 for Business and Economics, this course prepares students for dynamic careers in marketing and management. It integrates marketing theory, management practices, and psychological insights to foster understanding of human behavior, organizational dynamics, and consumer trends. Students will critically assess behaviors, explore marketing strategies, brand development, digital marketing, and analytics, while gaining knowledge in economics, accounting, and business law. Tailored to individual career paths, the program includes support from academic advisers, opportunities for placements or study abroad, and engagement with innovative professionals.Accredited by the Chartered Institute of Marketing, graduates receive exemptions for professional certificates and diplomas. Delivered by the University of Sussex Business School, which focuses on impactful research in management, economics, and sustainability, the course emphasizes social responsibility. Located on a picturesque campus near Brighton, with easy access to London, it offers an inspiring environment for transformative learning.
See the modules you will study by year by going to the ‘visit our course page’ link at the bottom of the page.
A local representative of University of Sussex in Singapore is available online to assist you with enquiries about this course.