Fashion Branding & Communication, BA (Hons)

Fashion extends beyond the catwalk, encompassing promotions, public relations, and branding. Our BA (Hons) Fashion Branding & Communications degree equips students to excel in this dynamic field by building expertise in business fundamentals, innovative thinking, and effective brand communication. You'll learn to convey creative ideas to consumers while exploring specialized areas such as cosmetics, beauty, fashion, games, lifestyle, and music. In your second year, elective units allow for deeper knowledge, preparing you to foster lasting relationships and reputations through networking, self-promotion, and technology. Graduates often secure roles at leading companies like ASOS, Celine, and Chanel.The program structures learning across three years. Year one introduces fashion promotion, photography, styling, marketing, and theory, alongside university facilities and foundational skills. Year two delves into advanced topics like forecasting, advertising, PR, and narrative imaging, encouraging independent work and opportunities for industry placements or study abroad. Year three focuses on concept development, a dissertation or critical analysis, and a final major project, culminating in specialized expertise.