International Tourism Management, BA (Hons)

This University of Warwick-accredited BA (Hons) in International Tourism Management at University College Birmingham equips students for dynamic careers in a global industry. The course covers analysing tourism trends, developing innovative strategies, and undertaking industry projects, while fostering skills for roles in tour operations, destination management, and events. As an Institute of Travel and Tourism Centre of Excellence, it includes a 48-week paid work placement, residential visits to destinations like Amsterdam and New York, and optional modules such as Attraction Management or Smart Tourism.Benefits include access to advanced facilities like a mock aircraft cabin and partnerships with employers worldwide. Graduates can pursue careers as tour managers, tourism officers, or marketing executives, with opportunities for postgraduate studies. The program emphasises sustainable practices and professional development, ensuring a competitive edge in the job market.

YEAR 1

• Digital Tourism

• Successful Tourism Destinations

• Dynamic Tourism Environment

• Employability and Professional Development

• Tourism Operations and Innovation

• Sustainable Tourism Practices

• Industry Live Project

• Revenue and Performance Management

• Attraction Management

• Aviation Management

• Tourism Trends and Futures

• Strategic Change Management

• Independent Research Project

• Crisis Communications Management

• Visitor Experience Management