Public Relations and Media, BA (Hons), with industry placement

This Chartered Institute of Public Relations-accredited course in public relations and creative media practice offers exciting career paths in journalism, marketing, broadcasting, and more. Ranked first in the UK for Student Experience and Teaching Quality (Times Good University Guide 2024), it equips students with a comprehensive understanding of strategic communications, digital PR, marketing, and entrepreneurship. Delivered at Swansea's scenic Singleton Park campus, the program includes practical training in modern media skills via facilities like the Media Creativity Suite, featuring industry-standard software. A flexible structure allows tailoring studies to personal interests, with options for Welsh-medium modules and expert instruction from researchers and professionals.The third year features a Year in Industry placement to enhance career prospects, complemented by extracurricular opportunities such as clubs and publications. Sample modules span Introduction to Media Communication and Public Relations: Strategic Communications in Year 1, Theorising the Media in Year 2, and Strategy, Marketing and Branding in Year 4. Assessment methods include presentations, group work, and essays, fostering strong research and communication skills. For details, visit the course page.

Sample Modules include: Year 1 - Introduction to Media Communication, Public Relations: Strategic Communications. Year 2- Theorising the Media, Public |Relations Theory in Action, Year 3 - Year in Industry Year 4 - Strategy, Marketing and Branding