Course summary
Explore different aspects of contemporary events management from a global perspective, and develop your knowledge, understanding and skills.
- Consider a broad range of events, with a particular focus on business events, including conferences, exhibitions, shows, meetings, product launches and award events.
- Analyse how global cultures construct, influence and impact upon events management.
- Immerse yourself within events management to enhance your career-readiness and employability, and foster your forward thinking, creativity and innovation.
Why you should study this course:London location Voted the number one city in Europe, the Middle East and Africa (EMEA) by CWT for business events activities in 2020, our campus is situated near some of the world’s most famous multinational corporations and businesses and a wide range of exhibition and events.
Global learning experience Explore how to increase participation and improve branding of events, and brand engagement within events, using international examples of practice.
Practical application Design and/or deliver an event at the end of every academic year, designed to allow you to put your knowledge and understanding into practice.
Real world experience The hands-on nature of this course, alongside the opportunity to undertake a work placement or internship, aims to provide you with work-ready skills which should help you transition more quickly and easily into your professional career.
Prepare for your future Immerse yourself in the events management sphere of subjects, enhancing your career-readiness and employability. If you’re interested in starting your own business, you could get business start-up advice and support from our Enterprise Hub.
Modules
Your main study themes are: Global – many businesses are multi-national; they employ globally diverse teams; and upon successful completion you might work anywhere in the world. Professionalism – everything you have the chance to learn should be embedded in the latest management practice, and you’ll even explore consulting skills. Operations – explore how to organise a huge range of complex resources (from people to places) while delivering a profit. Marketing – explore how to identify, service and communicate with a range of consumers at every level of the market.
Your main study themes are: Global – many businesses are multi-national; they employ globally diverse teams; and upon successful completion you might work anywhere in the world. Professionalism – everything you have the chance to learn should be embedded in the latest management practice, and you’ll even explore consulting skills. Operations – explore how to organise a huge range of complex resources (from people to places) while delivering a profit. Marketing – explore how to identify, service and communicate with a range of consumers at every level of the market.