Build on your existing knowledge. Prepare for roles in marketing management, marketing analysis and marketing communications. Graduate and embark on a rewarding career. Join our well-established undergraduate course at Stage 3 (final year) and top-up your existing qualification to a full degree in just one year of study.BA (Hons) Business and Marketing Management forms part of our suite of business courses. Compared to the core Business Management course, it has a greater focus on skills and knowledge related to marketing. Modules studied include marketing strategy, strategic integrated marketing communications, consumer psychology, managing projects, strategic management and e-marketing strategy.The course is accredited by the Chartered Institute of Marketing (CIM) and gives you exemption from certain modules at Professional Certificate and Diploma levels.
A local representative of University of Sunderland in Singapore is available online to assist you with enquiries about this course.