Film & Media and Marketing, BA (Hons)

Our Film and Media course integrates theory and practice, building on the University of Stirling’s pioneering legacy in research and teaching. Students gain expertise in critical analysis alongside practical skills in audio production, video editing, and screenwriting. This comprehensive training prepares graduates for diverse media careers, from broadcasting to public relations, in a dynamic environment with world-class instruction, campus media opportunities, and insights from industry experts. Flexibility allows combining this subject with others to align with personal interests.Marketing serves as the essential link between organisations and consumers, blending creative thinking with strategic analysis in an era of expanding digital platforms. Ranked second in the UK (Guardian University Guide 2022) and first in Scotland for student satisfaction (National Student Survey 2022), Stirling’s course offers research-led teaching and real-world experiences to navigate the fast-evolving digital landscape. Students enhance research and communication skills while exploring core principles, with options to pair Marketing with other subjects for a customised degree, leading to successful careers at organisations like Adidas and the BBC.