Consumer Behaviour and Marketing, BSc (Hons), with industry placement

This BSc Consumer Behaviour and Marketing with Placement Year course enables you to understand how consumers think, and how this is essential to marketing and the formulation of policy.It was one of the first of its kind in the UK, bringing together the disciplines of consumer behaviour, business and marketing, applied psychology and applied economics. You will be taught by specialists, including strong collaborations with staff from Henley Business School. This course allows you to complete a one-year placement between the second and final year, either in the UK or abroad, as part of your degree.For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/marketing-ug/bsc-consumer-behaviour-and-marketing-with-placement-year