Digital Marketing and Advertising, BA (Hons)

Acquire the essential skills for a career in advertising and digital marketing communications. This degree enhances your ability to identify marketing trends, analyze consumer behavior, and craft compelling campaigns. Modules in digital marketing, advertising, brand management, and social media emphasize practical, real-world knowledge, supplemented by briefs from the Institute of Direct and Digital Marketing and other organizations. Our digital marketing suite simulates agency work, ideal for collaborative projects using interactive Mersive software. You can also secure a work placement to gain professional experience.Greenwich ranks joint 4th in London for Marketing (Complete University Guide 2026). Located near Canary Wharf, the City, and business districts, our stunning campus offers prime access. Benefit from strong employability support and the ‘Generator’ initiative for entrepreneurs to develop, start, scale, and grow business ideas. Recent graduates work at Google, Disney, Coca-Cola, and OgilvyOne.