International Business in Practice, BSc (Hons)

Our International Business degrees emphasise economics with a strong international focus, making them valuable general qualifications due to their analytical and quantitative elements. In an increasingly globalised world, where national borders minimally influence business decisions on production and services, this course explores the implications for modern enterprises. It centres on micro and macroeconomics while extending to broader topics such as globalisation, policy analysis, managing multicultural teams, big data, branding, marketing strategies, and leadership.The programme incorporates practical components, including an optional internship that allows students to apply theoretical knowledge in real organisations. Teaching encourages hands-on thinking about real-world applications, particularly in policy design and business regulation by governments. This economic emphasis highlights the critical role of external factors in global business.

Modules can be viewed on the course webpage at dundee.ac.uk