Equivalent to the final year of an undergraduate degree, this BA (Hons) Business Innovation & Management (top-up) course enables you to build upon an existing qualification such as a foundation degree or an HND.Taught at the Business School for the Creative Industries, you’ll join us at level 6 with your previous knowledge and accredited learning, achieving a greater level of independence with self-managed research, study and practice.In the Marketing Strategy and Planning unit, you’ll develop knowledge and understanding of tactical decision-making, while learning how to capture and create customer value at a strategic level.As ethical behaviour and corporate social responsibility come to inform the way consumers think about businesses, we introduce the concept of business ethics and develop your ability to examine their relevance to business objectives and responsibilities.In the Entrepreneurship and Creativity unit, you’ll get an overall insight into enterprise as you investigate the factors that underpin successful entrepreneurial activities and explore issues related to individuals, as well as small and family businesses.Your final project will allow you to develop your independent enquiry skills as you complete a sustained research investigation into an area you’re interested in.Overall, the course will develop your ability to weigh up ethical and intellectual considerations and build on your commitment to becoming a business professional.Throughout the year, the focus will be on learning through activities that enable you to practice, exhibit and develop your confidence in enterprise.
A local representative of University for the Creative Arts in Singapore is available online to assist you with enquiries about this course.