Sports Management, BA (Hons)

Course summary

This course is accredited by the University of WarwickOVERVIEWSport is big business. More people than ever before now understand how an active lifestyle is linked to good physical and mental health, and are prepared to spend their income and leisure time on sports-related activities. Our Sports Management degree course will give you the practical skills to make the most of business opportunities in this exciting sector.Sports Management offers a wide variety of employment opportunities, from working for national governing bodies or managing leisure facilities and sports events to sports marketing and commercial development. Our course features distinct learning pathways to ensure you gain the range of skills vital for success in your preferred career, from football scouting or sports analysis to social media management and more.Supported by cutting-edge facilities, our course lets you put learning into practice through residential visits and an optional paid 48-week placement. The course also carries industry accreditation and recognition from key bodies including the Digital Marketing Institute (DMI) and the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA), providing you with free student membership and access to a range of industry resources.WHY CHOOSE THIS COURSE?

• Residential visits – Boost your understanding of the global sports business on residential trips – past destinations have included Italy, Germany, Switzerland and Poland, with essential costs covered by the University

• Enrichment – Visit Commonwealth Games venues, football stadiums and St George's Park (home of the FA), as well as hearing from top industry speakers

• Work placement – Take an optional 48-week paid placement to experience the industry first-hand

• Award-winning university – Study at the University of the Year offering the best Student Support in the UK (WhatUni Student Choice Awards 2022)

FACILITIESStudents on our sports courses have access to a wide range of excellent facilities. Our Human Performance Centre features the latest equipment including a 35m sprint track, eight lifting platforms, 7m rig and large screens displaying live analysis data. We also have a purpose-built Human Performance Laboratory which hosts an anti-gravity treadmill, isokinetic dynamometer, Monark LC7 cycle ergometer and SECA body composition analyser.Our sports clinics on campus are open to the public, enabling students to put training into practice treating and assessing patients. We also share the impressive £3m Avery Fields complex with Bournville RFC, offering an all-weather pitch, two grass pitches and a clubhouse with function room.ACCREDITATIONS AND PARTNERSHIPSThis course is accredited by the DMI and CIMSPA.PLACEMENTSOur course features an optional 48-week paid placement, during which you will not incur any tuition fees. Additional opportunities for work experience are also available throughout your studies.Employers we have worked with include Birmingham City FC, Shrewsbury Town FC, Wolverhampton Speedway, Aston Villa Ladies FC, League Managers Association, Sport4Life, Anytime Fitness Edgbaston, The Pumphouse Gym, Tempest Executives and The Clubhouse (Solihull).CAREERS AND PROGRESSIONExamples of careers you could pursue following this course:

• Sports development officer

• Sports marketing manager

• Sports strategy officer

• Business development manager (sport)

• Fitness centre manager

• Event manager

You could also progress onto one of our postgraduate courses at University College Birmingham.

• Please refer to our website www.ucb.ac.uk for the latest updates to this course

Modules

YEAR 1

• Brand U

• Coaching for Performance and Management

• Finance and Economics of Sport

• Sport and Society Research

YEAR 2

• CWG 2022

• Digital Media and Marketing

• Investigative Journalism

• Managing and Leading People

Work Placement (optional)YEAR 3

• Management, Leadership and Coaching

• Sports and eSports Marketing

• Sports Management Project

- Strategic Sports Event Management

Assessment method

Note: Indicative information only. Actual timetables and assessment regimes will be issued at your induction. Please be aware that methods of delivery for this course may be altered due to the ongoing Covid-19 pandemic – for the most up-to-date information, please refer to our website: www.ucb.ac.ukASSESSMENTEstimated breakdown of assessment for this degree course:

• Coursework – 55%

• Practical assessment – 40%

• Written examinations – 5%

Our teaching and assessment is underpinned by our Teaching, Learning and Assessment Strategy 2021-2024.

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YEAR 1

• Brand U

• Coaching for Performance and Management

• Finance and Economics of Sport

• Sport and Society Research

YEAR 2

• CWG 2022

• Digital Media and Marketing

• Investigative Journalism

• Managing and Leading People

Work Placement (optional) YEAR 3

• Management, Leadership and Coaching

• Sports and eSports Marketing

• Sports Management Project

- Strategic Sports Event Management