Fashion Business and Buying, BA (Hons)

Specialize in fashion buying to curate next season's store offerings. Professional buyers select balanced product and brand assortments to meet sales targets, consumer demands, and market needs through strategic processes that transition collections from design showrooms to retail. This three-year full-time Fashion Business & Buying course equips participants with core skills across fashion and luxury sectors, covering product selection and purchasing for high-street brands, boutiques, independent labels, and e-commerce using innovative business models incorporating new media and technology.The program delves into trends, stock mix, buying calendars, range planning, pricing, profitability, supplier negotiations, budgets, JIT ordering, distribution, and supply chain management. Participants hone analytical skills to predict sales and demand via fashion weeks, audience research, sustainability analysis, past sales data, and merchandising impacts on in-store and online sales. Real-world projects with international companies, plus fashion history classes, foster expert profiles. This pathway specializes in buying; a four-year BA (Hons) option includes a placement year.