Business Management (Marketing), BSc (Hons), with industry placement

The four-year BSc in Business Management offers a shared first year with seven compulsory modules across various business disciplines, providing a broad foundation in management contexts and processes.Accredited by the Chartered Institute of Marketing (CIM), the Marketing pathway allows graduates to earn the CIM Professional Diploma by passing just two assessments. The programme builds on core business modules while progressively focusing on marketing topics such as market research, advertising, and marketing management, adapting to field advancements. It develops theoretical and practical skills through a professional placement year, preparing students for early leadership roles in diverse sectors and functions.Key features include studying in a top-ranked research school, teaching by research-active staff, emphasis on independent learning, a range of multidisciplinary modules, and progression via core and specialist options.