Sport and Marketing, BA (Hons)

Interested in sport management, delivery, and the role of psychology in enhancing performance? Explore the local and global impact of sport through a tailored Sports degree at Scotland’s University for Sporting Excellence, designed to prepare you for a successful career in the field.Our flexible programs offer a wide range of combined courses, providing graduates with comprehensive knowledge and practical experiences applicable to diverse sport-related roles. Choose from modules in sports policy and management, physical activity and health, sports development and coaching, and sport, culture and society. Benefit from extracurricular volunteering, Sport Union clubs, and partnerships with national governing bodies for networking and real-world experience. Delivered in a dynamic environment with world-class facilities—recognized as Sports University of the Year in 2020 by The Times and Sunday Times Good University Guide—our alumni excel in careers such as sports development, coaching, management, and education across the UK and internationally.