Marketing and Management (Top-Up), BA (Hons)

This one-year top-up program represents the final year entry for the BA Marketing and Management degree. Students will study six subjects and earn a high-quality degree component from a highly ranked UK university, blending passion for marketing with management interests. At Norwich Business School, participants benefit from research-informed teaching and practical learning to enhance employability from the outset. The curriculum explores contemporary marketing issues, including sustainable strategies, effective communication planning, digital and social media utilization, and customer insights via market research. Students also build expertise in presenting innovative ideas through group sessions, project reports, and short videos.The school fosters a supportive, diverse community in the safe, innovative environment of Norwich and Norfolk, with teaching grounded in world-leading research and business experience to address current global challenges. Graduates pursue careers in marketing, media management, research, advertising, social media, PR, or consultancy; roles may include marketing manager in multinational firms, campaign/events manager, trainee manager, executive, or positions in business development, HR, or sales.*Disclaimer: Course details are subject to change. Confirm information on the provider's website: www.uea.ac.uk.*