Our BSc Food Business and Marketing degree prepares you for a dynamic career in a vital global sector. Ranked 11th worldwide for Agriculture and Forestry (QS World Rankings by Subject 2022), the programme leverages our farms and expert staff in agri-food economics, consumer behaviour, marketing, and agriculture. You will examine challenges in UK, European, and global food businesses, including sustainability, rising costs, and consumer health, while developing skills in digital marketing, entrepreneurship, and real-world applications like product launches and social media strategies.The course is accredited by the Chartered Institute of Marketing (CIM), offering exemptions from most CIM qualifications. It spans four years with an integrated work placement, providing opportunities in areas like product development and brand management at companies such as Unilever. Core modules include The Economic Environment, The Food Business, and Applied Marketing and Management, subject to final approval. Visit our website for more details.
A local representative of University of Reading in Singapore is available online to assist you with enquiries about this course.