Digital Marketing and Strategy, BA (Hons)

The BA Digital Marketing and Strategy course equips students with essential skills and knowledge to navigate the digital landscape, leverage emerging technologies, and address the evolving demands of contemporary marketing roles. Amid the growth of the Internet, social media, and digital platforms, a strong online presence is vital for businesses. The discipline includes strategies such as search engine optimisation (SEO), social media marketing, content marketing, email marketing, and more.Course details are subject to change; always confirm them on the provider's website: www.uea.ac.uk.